
‘I love the java jive and it loves me’ ~ the Inkpots, 1958
Proud Mary Café (PMC) has been a popular coffee shop on Oxford Street in the heart of Collingwood, Melbourne for over sixteen years. It was founded by Aussie husband and wife team Nolan and Shari Hirte in 2009, and in all its years of business, it never seems to have run out of steam. In 2012, it was ranked by The Age Good Food Guide as Melbourne’s Best Café, and as Australia’s second best cafe by review site Beanhunter in 2016. Then, just last year, PMC was voted No.4 in the world at the inaugural World’s 100 Best Coffee Shops Awards. And the PMC team was justly proud of its achievement.
This new global competition is judged by 800 industry experts and public voting who address coffee quality, service, innovation, sustainability, consistency and barista skills in order to decide on the world’s best coffee shops. The results were announced at the CoffeeFest in Madrid, Spain in February 2025.
As Time Out’s Melissa Woodley reported last year: ‘It’s common knowledge that Melbourne is renowned far and wide for its world-class coffee culture. Coffee is an integral part of the Melburnian identity, which is why we have seemingly endless options of cafés keeping us caffeinated with the finest brews. The global acclaim for our city’s top-notch coffee spots continues, with a Melbourne café ranking in the top five in the whole world.’
This year – last week in fact – PMC was again rated the best in Melbourne. As Winnie Stubbs wrote in Time Out last week, Proud Mary ‘continues to fly the flag internationally. After an eye-watering fourth place finish in 2025, Proud Mary slid to 27th in 2026 – a drop on paper, sure, but still comfortably within the global top tier. Given the sheer volume of cafés assessed (more than 15,000 worldwide), remaining in the top 30 is no small feat.’
Certainly, staff and regulars have been delighted with the results.
Whenever we are in Melbourne, our first stop is usually at Proud Mary. It’s a good central spot to meet up with family and friends. There’s a happy buzz inside, and I have a soft spot for the big table in the corner where individuals can park themselves with a laptop, as I love to do. There is also an outdoor deck beside the road which is a great space on a sunny day. Service is as swift as it can be in such a popular café, and always friendly. As an occasional guest, I don’t expect everyone to know my name à la ‘Cheers’, but I am always greeted with a happy smile, that feels as if they are sincerely pleased to see me. And the added bonus? My son works there. OK, perhaps I shouldn’t have confessed, and you may be thinking of that nasty N word, but in truth, I am proud as punch for the café, for all its wonderful staff, and for my son.
And as I just happened to be there last week for brunch, days before the 2026 awards were announced, I felt it was about time to give Proud Mary a nod here. I may not be an afficionado of coffee, but living with a man of Mediterranean heritage for so long has certainly opened my eyes – and taste buds – to more than the instant coffees of my teenage years. And while I am yet to learn to appreciate a straight espresso, coffee has long ago risen way above tea in my list of favourite beverages.
While I am not as fluent as my offspring in the language of coffee – which has apparently evolved into something as complex as that used to describe wines – I can generally get the gist of the sophisticated language that is now common for the intricacies of the coffee bean.
If you fancy learning more about il caffè, too, or you are simply obsessed with all things caffeinated, Proud Mary have a wholesale roastery around the corner – ‘Aunty Peg’s’ – where they also showcase their coffee, holding regular cuppings (wine tasting for coffee) and hosting tasting events in a cool warehouse space that is essentially a cellar door for java. As the website says: ‘anyone can pop in, sit down at the bar, and have one of their baristas treat them to a truly special cup of coffee…’ and you will also get a personalized tutorial about the high quality coffee beans sourced from all over the world, the innovative blending methods and the different brewing methods … a real coffee nerd experience!
(And coffee does come from all over the world, now. Originating in Ethiopia in the 9th century, coffee spread through the Middle East, eventually reaching Europe in the 17th century, where coffeehouses became popular hubs for social, political, and intellectual discussion. Dutch, British and French colonists took beans and spread them through Indonesia and the Caribbean. These days, it has become a global commodity that is produced primarily in Brazil, but also in Vietnam, central America, Colombia, India, China and across equatorial Africa.)
Getting back to coffee in Collingwood. And assuming you want food with your coffee – brunch or lunch, as opposed to a sweet pastry – then it’s time to head back up the road to Proud Mary’s.
Usually, if I’m out for brunch, I find it hard to resist anything with avocado and/or mushrooms, but this time I have chosen something different: eggs with an Indian twist, otherwise known as a tamarind eggplant omelette, served on roti, plus a freshly squeezed orange juice with ginger. And a coffee. Of course. While my friends enjoy variations on the theme of eggs and bacon, I concentrate on a feast of flavours and fresh ingredients that are sending my tastebuds into overdrive. To quote Stanley Tucci, “Yum!” or more poetically, in Italian, “deliziosa!”

The menu is not too large – and to be honest, I prefer not to be deluged with too many options – but there’s plenty of variety, including tropical rice pudding, a sophisticated potato hash, or (if lunchtime is looming), a zucchini, ricotta and basil pasta. It is also possible to build your own breakfast from a base of eggs on toast. Gone are the days of eggs and bacon sunny-side-up, full stop. Now we can all be Meg Ryan ordering lunch in ‘When Harry Met Sally.’
So, drop in anytime between 7am and 3pm Monday to Friday (8am – 3pm on weekends.) But be warned – while you can book during the week, you are winging it over the weekend. As Proud Mary’s is popular – even more so since it has been internationally recognized – there is often a queue along the footpath and round the corner on weekends. Yet I am always amazed at how patiently people are prepared to wait for a seat. It’s obviously worth it. According to one enthusiastic review ‘Proud Mary is considered a Melbourne institution and rightfully so… they’ve absolutely mastered the art of roasting and hospitality over the years.’
Meanwhile, Shari and Nolan have not been resting on their laurels. Having found a gap in the US market, they have gone on to open outlets in Portland Oregon (2019) and in Austen, Texas (2023). Both cities now have a café and a roastery and they are apparently going great guns. There are even plans afoot for further outlets in the US.
If you can excuse me for a minute, our server (son) has just arrived with a coffee ‘flight’: three different coffees brewed three different ways. An espresso (an intense shot of pressure-brewed traditonal, Italian coffee), a “snap chill” (fast chilled coffee batch plus nitrogen, that pours like a beer and looks like a Guinness); and a “pour over” (a lighter, cleaner filter coffee that picks up all the subtle flavours but avoids the bitterness of an espresso.) My favourite? A little surprisingly, the “snap chill” or iced coffee minus milk.

While it may seem I am playing favourites, it has actually taken me several visits to Collingwood to broach a blog about Proud Mary. Yet, when the local and international coffee experts rate it so highly, I can’t believe it is nepotism to suggest that Proud Mary is truly a cut above. So, I am delighted to raise a glass – or rather, a cup! – to the continued success of this extra-ordinary café and its terrific staff. Congratulations, one and all.

































